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مقاله انگلیسی بررسی فشارهای سازمانی، کسادی سبز شرکت، نوآوری محصول سبز و موفقیت محصول سبز جدید: شواهدی از صنایع هایتک تایوان

این مقاله علمی پژوهشی (ISI)  به زبان انگلیسی از نشریه الزویر مربوط به سال ۲۰۲۲ دارای ۱۶ صفحه انگلیسی با فرمت PDF می باشد در ادامه این صفحه لینک دانلود رایگان مقاله انگلیسی و بخشی از ترجمه فارسی مقاله موجود می باشد.

کد محصول: M1238

سال نشر: ۲۰۲۲

نام ناشر (پایگاه داده): الزویر

نام مجله:   Technological Forecasting & Social Change

نوع مقاله: علمی پژوهشی (Research articles)

تعداد صفحه انگلیسی: ۱۶ صفحه PDF

عنوان کامل فارسی:

مقاله انگلیسی ۲۰۲۲ :  بررسی فشارهای سازمانی، کسادی سبز شرکت، نوآوری محصول سبز و موفقیت محصول سبز جدید: شواهدی از صنایع هایتک تایوان

عنوان کامل انگلیسی:

Exploring institutional pressures, firm green slack, green product innovation and green new product success: Evidence from Taiwan’s high-tech industries

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Abstract

Though the Porter win-win hypothesis has dominated the extant research in the green field, the results of previous studies have been mixed. Many studies have also used the construct of slack to explore how it affects a firm’s innovation/performance. Even so, only a vague relationship has been drawn between a firm’s slack and its corporate “greening.” Drawing on green innovation literature, institutional theory, and firm slack from a resource-based view, we argue that two antecedents (i.e., institutional pressure and the firm’s green slack) positively influence companies’ propensity to engage in green product innovation (GPI) and improve their results (e.g., green new product success, aka GNPS). In particular, this research empirically investigates the indirect relationship between institutional pressure and GPI through the firm’s green slack. This study also tests the mediating role of GPI in the relationship between the two antecedents and GNPS. We test our proposed model using a sample of 170 Taiwanese high-tech firms, including both electrical and electronics manufacturers. The results of structural equation modeling analysis provide support for all direct and indirect hypotheses. This study also provides theoretical conclusions and implications for research and practice.

Keywords: Institutional pressures, Firm green slack, Green product innovation (GPI), Green new product success (GNPS)

۱.Introduction

 Green innovation is important, and becomes a key issue when the firm faces such challenges as resource shortages, environmental pollution, climate change, and ecological deterioration (He et al., 2021; Oduro et al., 2021; Rehman et al., 2021). In general, green innovation includes both the process and product innovation (Chen et al., 2006; Huang et al., 2009; Wagner, 2007; Chiou et al., 2011). This research concentrates on green product innovation (GPI) because some scholars have argued that green products hold the potential to aggregate long-term benefits (Tariq et al., 2017), giving the firm the opportunity to differentiate itself from its rivals (Hart, 1995; Porter and Van der Linde, 1995), and reducing the major environmental impact of the product during its use and disposal (Dangelico and Pujari, 2010; Huang et al., 2016). This study regards GPI as the initiation, development and implementation of new or improved products that may reduce the negative effects that create various environmental issues (Chen et al., 2006; Dangelico and Pujari, 2010; Huang et al., 2016). This study focuses on the high-technology sectors (electrical and electronics sectors) because they play a pivotal role in today’s knowledge economy (Geiger and Makji, 2006; Huang et al., 2016). Moreover, these industries have faced multiple new environmental challenges in recent years, including the lack of energy efficiency in the production and use of their products, the intensive use of raw materials, and the production of large amounts of electronic waste (Leyva-de la Hiz et al., 2019)…

۵.۴.Limitations and future research

 This study has some limitations that must be considered by future studies. One limitation of this research is its narrow range of generalizability. First, this study investigated Taiwan’s high-tech industries (electrical and electronics firms). Other industries such as chemical engineering and manufacturing services could be surveyed in the future to further explore our research framework. Second, our study was also restricted to a single region: Taiwan. Extending the study to investigate other countries in such places as Southeast Asia, Africa and South America in future research would extend the generalizability of our results. A third possible limitation of this research is the use of crosssectional data gathered via the questionnaire method. A longitudinal study should be attempted in order to duplicate the findings of this study and further examine the dynamics of the relationships established in our theoretical model. Fourth, this study used GPI to measure green innovation. We suggest that future research can assess green innovation by measuring process and product innovation (Chen, 2008; Arfi et al., 2018; Oduro et al., 2021; Triguero et al., 2013)…

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